The seasonal-edition gastronomical occasion showcases local East Williamsburg eats for discounted prices.
Until March 1, New Yorkers have access to three-course dinners for no more than $35 at participating restaurants in the neighborhood, featuring menu favorites alongside items unique to Winter Restaurant Week.
“We’re fortunate that we’ve seen increased success each year we’ve had the event,” said Erin Piscopink, executive director of the Grand Street BID. “After the past few events we’ve gotten some really positive feedback from our neighborhood’s residents and businesses alike.”
Each year, the BID hosts a Restaurant Week in the summer and in the winter, incentivizing longtime residents to try new places while also inviting newcomers to patronize some of Grand Street’s staples.
According to the BID, last summer’s event saw a 16 percent increase in self-reported business among participating restaurants.
Grand Street’s Restaurant Week has emerged as north Brooklyn’s more affordable and local alternative to NYC’s Restaurant Week, the BID said. There are no fees charged to participating eateries, which is reflected in the budget-friendly prix-fixe menus offered to customers.
“Our menu’s broad range is perfect for this event because customers can try both our entrees and bakery desserts,” said Raul from Grand Morelos, located at 727 Grand Street. “It’s always nice to give people a reason to try something new.”
“We participate in Restaurant Week because we know that once someone visiting has tried our pupusas and sangria, we will see them again,” added Felix from Bahia Restaurant, located at 690 Grand Street. “It’s a good opportunity to expose our new food to new customers and see some new faces.”
The 15 restaurants participating in the lineup include a mix of younger restaurants, in addition to three eateries that have had a home on Grand Street for more than 20 years.
Among the newcomers are Carneval, Masa Empanadas and Chongkho.
“We love being part of the Grand Street community and having this opportunity to meet more of our neighbors,” said Orawan from Chongkho, which is located at 562 Grand Street. “We just opened a few months ago, so this is a perfect chance for people to get to know us and our home-cooked food.”
Like previous years, the Grand Street BID is rewarding Restaurant Week diners in a social media contest held in conjunction with the event. Every photo shared with #DineOnGrand will act as an entry to win $50 in credit to a Grand Street restaurant of the customer’s choosing.
For more information on prices and Grand Street Winter Restaurant Week participants, visit grandstreetrestaurantweek.com.