BY JACK DELANEY | jdelaney@queensledger.com
BUSHWICK — For the past two decades, 236 Troutman Street has been a reliable stop on the Bushwick nightlife circuit. In the beginning there was Tandem, an early hipster outpost that opened in 2007 and rose to local fame as the neighborhood’s “best hook-up bar” before closing in 2015. Then another watering hole, the island-themed Mad Tropical, took up the baton from 2017 until late last year.
Now the beloved location, a warren of side-doors with a sizable back room, is getting something indisputably new: Shorts Movie Theater, a nonprofit, 40-seat cinema that will exclusively show short films — the first in the world, in fact, based on semi-exhaustive Googling.
Viewers stamp a punch card when they arrive, and pay when they leave based on how many movies they’ve seen. The pricing ranges from $1 for mini-offerings of one to two minutes, to $9 for anything over 31 minutes long.
Karma Masselli conceived of the project in August 2023, after encountering a short film director at the Middlebury New Filmmakers Festival in Vermont. “There should be a theater for short films,” she thought in passing, but soon forgot about the idea. It was only when Masselli returned to the festival the next year and met someone else from the industry — a woman who bluntly told her that “people don’t watch short films” — that the idea took hold.
Was there really no audience for short films? Recent studies suggest that the average American watches a combination of Instagram Reels, TikTok, and Youtube for more than two hours each day, which amounts to 30 days of continuous viewing per year. This rapid-fire format was responding to a real need, Masselli believed, and she set about building a brick-and-mortar space that could channel those impulses, heavily monetized on social media platforms through cynical “attention fracking,” towards better ends.

Masselli organized a string of pop-up screenings across Brooklyn last summer as a proof-of-concept, and the results were promising. In June, attendees crowded into a makeshift theater in the bowels of Threes Brewing, a bar in Gowanus, for a Pride-themed lineup of short films. A second gathering followed later that month; in November, Shorts Movie Theater won a $5,000 grant from the Brooklyn Public Library, helping to fuel a partnership with Art House New York and more sold-out events through this spring.
As fun as that period was, Masselli is eager to see her original plan come to fruition. “The danger of doing something besides the goal is that we do it well, and people say, ‘Just do that!’” she explained. “There are so many incredible screening series, festivals, and one-offs every night of the week for short films. The one thing that’s missing is the physical space.”
Last Friday, as New Yorkers began battening down the hatches for the impending nor’easter, Masselli and collaborator Jennifer Allen sat contemplating the layout of the lobby, set to be a bar and café called The Suggestion Box, under the washed-out glow of a skylight.
Patrons from the Tandem days will recognize the countertop, rescued from an Elks Lodge in Elmhurst where Ella Fitzgerald used to sing, and the stained-glass doors, made of repurposed scrap from Frank Gehry’s IAC building in Chelsea. But the faux-jungle foliage of Mad Tropical is gone, replaced with illustrated details of characters holding smartphones — a Tibetan monk, Masselli and her older sister, and Connor Storrie of “Heated Rivalry” as a gladiator — courtesy of local artist Pilar Herrera-Land.

Shorts Movie Theater is looking to carve a niche for itself between 10-second videos and feature films, and the decor reflects its rich but uncertain relationships with both extremes. Take Herrera-Land’s work: Although Masselli wanted to make an explicit visual link between social media and short films, she also considered banning visitors from using their phones — short films’ main competition — before her team convinced her otherwise.
“The goal is to create a space that is so enticing that people naturally don’t pull out their phones,” said Allen. “Sometimes when I enter a place that’s like, ‘No phones,’ it can create a barrier for entry.”
“It’s just not the relationship we want to have with our audience,” agreed Masselli.
If Shorts Movie Theater aims to keep social media at a reasonable arm’s length, it actively seeks out resonances with the heyday of film culture. The lobby will have a custom split-flap board, the kind that greeted travelers at train stations in the 1950s, but displaying showtimes rather than arrivals and departures. And Masselli plans to revive the even older, 1910s-era tradition of movie theaters showing newsreels, too, with a twist — once per week, she hopes to invite local journalists to give a 10-minute recap of citywide news.
“There’s this sense that we’re at the end of humanity. We’ve totally messed up, and we’ve ruined what was an ongoing thread,” noted Masselli. “But one hundred years ago it was the rise of fascism, it was economic collapse, and it was short films in movie theaters. We’re not that different now.”
While some movie theaters sell the chance to step outside of time, Shorts emphasizes its passage. A sun crosses over the bar on a mechanical track; in the back, twelve panels painted by Herrera-Land depict dreamlike scenes from each month, accentuating the feeling of a 1930s jewel box theater. (A review of last year’s Gowanus pop-up in the magazine Copy described the aesthetic as a “worn-in saloon transformed into an idyllic summer-camp movie night under the stars.”)

The space is ultimately in service of a mission. From the outset, Masselli was committed to establishing Shorts as a nonprofit, funded by a combination of donations, grants, and ticket sales — an arrangement that allows her team to focus on providing a tonic to an age of disaffection and disconnection.
“I think that the negativity around diversity is a response to an existential fear that we don’t have enough resources for all of us. That we have no ability to coexist, so the more people there are, the more ways there are to kill each other,” said Masselli. “But imagine if you could frame diversity and the size of the world as a positive, and say that for as many people as there are, there are just as many solutions, stories, and parallels.”
“It’s crazy when you see a short film and you’re like, I’ve never heard this language before, or I didn’t know this country existed,” she added. “And then it’s exciting when you’re like, ‘Oh my god, this is my sense of humor. This is my sense of beauty.’”
Shorts Movie Theater is scheduled to open in late October. For more information and updates about the exact date, visit shortsmovietheater.com.





